Securing your network can do more for your business than just reducing cost and preventing disaster, it can be an opportunity to drive new revenue as well. Consumers need security to protect their devices, and their service providers are well-positioned to offer those services through the DNS.
When you are looking to protect your network, the two traditional approaches are endpoint security and network-based security. But both of these approaches carry significant weaknesses and drawbacks. Endpoint security solutions, while potentially useful, rely on subscribers to download, install and maintain the software on every device they use, and often cause excessive battery drain on mobile devices. Meanwhile, network-based security solutions can be expensive to deploy in high traffic networks, add latency to every packet and are increasingly rendered ineffective by the rapid rise in encrypted web traffic.
Adding network-based security devices introduces latency to your network. By delivering security through the DNS, you can ensure an excellent customer experience.
DNS-based security can be sized and deployed at much lower cost than network-based solutions because they only need to inspect DNS traffic, not all traffic in the network.
DNS-based security allows you to manage your security policies from a central management application across all your subscribers and their devices.
With video streaming booming, network solutions struggle to keep up. Since DNS-based solutions are only concerned with DNS traffic, they are able to scale much more efficiently.
Encrypted web traffic is now the norm, and new standards promise to increase encryption coverage even further. DNS encryption standards protect the data sent between the subscriber and the DNS resolver, which still allows you to continue offering your subscribers effective security services unhindered.